Drinks Recruitment

At Advocate Group, we’re a leading drinks recruitment agency UK offering comprehensive drinks recruitment services and deep beverage industry recruitment expertise. From RTD recruitment for ready-to-drink brands to sales and marketing talent acquisition for beer, spirits, and soft drinks, we connect clients to top-tier professionals across sales, marketing, distribution, and drink executive search mandates. For actionable advice on attracting the best, check out top-10 food & drinks talent tips.

What Is Drinks Recruitment?

Drinks Recruitment Services Explained

Drinks recruitment services span the full commercial and operational spectrum - from on-trade and off-trade sales to marketing, supply chain, and executive leadership. At Advocate Group, our specialist talent partners focus exclusively on the beverage sector, tailoring each search to your category, channel strategy, and growth ambitions.

Beverage Industry Recruitment Focus

Our beverage industry recruitment team combines sector knowledge with real-time market data. Whether you need marketing experts or supply chain leaders, Advocate Group’s targeted sourcing uncovers passive candidates and active talent alike. 

How to Recruit Top Beverage Talent?

RTD Recruitment Best Practices

RTD recruitment demands specialist insight into ready-to-drink formulations, brand positioning, and consumer trends. We vet candidates on technical expertise and cultural fit, ensuring your team benefits from proven RTD cocktails talent. 

What Services Do Drinks Recruitment Agencies Offer?

Commercial Sales & Marketing Recruitment for Drinks Brands 

Driving category growth in a competitive market starts with commercially astute talent. At Advocate Group, we recruit high-performing sales and marketing professionals across the drinks industry - from National Account Managers and Trade Marketing Leads to Category Managers and Brand Directors. Our insight-led approach ensures every hire aligns with your channel strategy, brand positioning, and long-term commercial goals.

Drink Executive Search & Beverage Supply Chain Recruitment

Our drink executive search targets C-suite and director roles, while beverage supply chain recruitment focuses on procurement, logistics, and operations leaders. We deliver curated shortlists that meet both technical and strategic requirements. 

Why Choose Advocate Group for Drinks Talent?

Proven Beverage Network & Industry Insights

With decades of beverage recruitment experience, Advocate Group’s network spans distilleries, breweries, RTD startups, and corporate brands. We combine that reach with sector insights to advise on hiring trends and salary benchmarks. 

Specialist RTD Cocktails & Drinks Industry Recruitment 

Our specialists in RTD cocktails, spirits, beer, and soft drinks recruitment bring deep category connections. They source talent versed in innovation, consumer engagement, and regulatory compliance — giving you a competitive edge.

FAQs

Q: What is drinks recruitment?

A: Drinks recruitment focuses on sourcing talent across beverages -RTD, supply chain and executive roles.

Q: How to recruit top beverage talent?

A: Use targeted sector networks, technical assessments and industry-specific sourcing channels.

Q: What services do drinks recruitment agencies offer?

A: Executive search, search & selection, project staffing, contract hires, and market intelligence.

Q: Which sectors do you cover?

A: RTD cocktails, coffee, alcoholic and non-alcoholic beverages, and distribution.

Did you know, we are also experts in Beauty & Cosmetics recruitment, Consumer Packaged Goods recruitment, Drinks recruitment, Fashion recruitment, FMCG recruitment, Food recruitment, Health & Wellbeing recruitment, Homeware recruitment and Toys & Games recruitment? You can view all of our recruitment specialisms to find the team that’s best for your needs or you can browse all of our current FMCG and Retail Sector jobs.

Active jobs

Business Development Manager

London
Greater London
Β£45k - 55k per year + Bonus + Travel Allowance
We are partnering with a leading independent spirits business that is looking for a Business Development Manager to drive sales and brand visibility across the London region. This is a fantastic opportunity to take ownership of the territory and be the face of the brand across the London On Trade.

National Account Executive

London
London
Β£45k per year
This is a rare chance to join a small, agile UK drinks business backed by a highly respected global beer group. With a lean UK team, the business operates with a genuine start-up mindset - high autonomy, minimal hierarchy, and real involvement across multiple areas of the organisation.

Account Manager

Birmingham
West Midlands
Β£30k - 35k per year
Account Manager - Functional Drinks πŸ₯€ Home-based (UK) with nationwide travel and weekly office visit to London Are you passionate about health, wellness, and sustainable products? We're looking for an Account Manager to drive the growth of a premium Kombucha brand across the UK. This isn't your typical sales job, you'll take ownership of the brand in your territory, acting like a brand owner while managing and growing relationships with existing accounts.

Key Account Manager - Cheltenham

Cheltenham
Wiltshire
Β£40k - 42.5k per year
Join a well-known cider business that's shaping the On Trade across the UK🍏 This is a chance to work with iconic pub companies and regional brewers, in a high-energy, commercially-focused environment where ownership, ideas, and ambition are rewarded. You'll have real autonomy over your accounts, the ability to build strong relationships, and the opportunity to make a measurable impact on sales growth. The Role: I'm looking for a Key Account Manager (On Trade) to cover the South (ideally along the M4/M5 corridor). This is a field-based role, managing a portfolio of established accounts while developing new opportunities across pubs and regional brewers. You'll be responsible for achieving sales, revenue, and profit targets, while building long-term, strategic relationships with customer teams and on-trade outlets.

Key Account Manager

Birmingham
West Midlands
Β£45k - 50k per year
This is an opportunity to step into a Key Account Manager role within a growing drinks business operating across beer and wider alcohol categories, with strong relationships across UK retail and route-to-market customers.

Account Executive

Birmingham
Midlands
Β£30k per year + Bonus + Travel Allowance/Car Allowance
A leading specialist drinks wholesaler within the UK on-trade sector is expanding its presence across London. As part of this growth, there is an opportunity for an account executive to play a key role in supporting existing customer relationships while helping to identify and develop new business opportunities. This is an ideal role for someone early in their sales career who's passionate about the drinks industry, enjoys building rapport, and thrives in a fast-paced environment.

Account Executive

London
Greater London
Β£30k per year + Bonus + Travel Allowance/Car Allowance
A leading specialist drinks wholesaler within the UK on-trade sector is expanding its presence across London. As part of this growth, there is an opportunity for an account executive to play a key role in supporting existing customer relationships while helping to identify and develop new business opportunities. This is an ideal role for someone early in their sales career who's passionate about the drinks industry, enjoys building rapport, and thrives in a fast-paced environment.

Account Executive

Bristol
Bristol
Β£28k - 30k per year
Do you thrive in fast-paced hospitality environments and love great bars, venues and drinks? Ready to turn your people skills into a commercial sales career in the on-trade drinks world? I'm working with a fast-growing on-trade drinks wholesaler, supplying bars, restaurants, hotels and venues with a standout portfolio of wines, spirits, beers and soft drinks and they're expanding their commercial team! They're looking for numerous Account Executives to join their commercial team, a brilliant opportunity if you're a graduate or a hospitality professional ready to move into sales. The Opportunity: This role is perfect for someone early in their career who wants to break into on-trade drinks sales. You'll work closely with experienced Account Managers, gaining hands-on experience across sales, customer management, product knowledge and commercial operations.

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