UKs Top Consumer Products & FMCG Recruitment Agency

Advocate Group is the UK’s leading consumer product recruitment agency and specialist recruiter in FMCG, food, drinks, CPG, beauty cosmetics, and related sectors.
UK’s Top Consumer Products & FMCGRecruitment Agency

Clients Who Repeatedly Trust Us With Their Recruitment

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What Is an FMCG Recruitment Agency?

Consumer Product Recruitment Agency Explained

A consumer product and FMCG recruitment agency focuses on sourcing, screening, and placing candidates in fast-moving consumer goods and other consumer sectors. As a specialist consumer product recruitment agency, we build relationships with both hiring managers and candidates, guiding them through every step of the hiring process.

FMCG Recruitment Agency UK Key Functions

As a top consumer product and FMCG recruitment agency UK, Advocate Group provides market mapping, talent pipelining, and salary benchmarking. We leverage proprietary insights to advise on role design, ensuring your team attracts, engages, and retains high-calibre professionals.

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What Services Do Consumer Products Recruiters Offer?

Permanent & Executive Search by CPG Recruitment Experts

Our FMCG & CPG recruitment experts conduct tailored searches for senior and executive roles. We combine headhunting with targeted outreach to build shortlists of pre-qualified candidates ready to lead your business.

Contract & Interim FMCG & Drinks Sector Talent Acquisition

Our FMCG, food, and drinks sector talent acquisition team sources contract and interim professionals for project-based work, ensuring minimal disruption and rapid onboarding to keep your operations on track.

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How to Choose a Consumer Product Recruitment Agency?

Evaluating Consumer Product Recruitment Services

Look for transparent processes and measurable outcomes. Assess consumer product recruitment services by reviewing case studies, client testimonials, and time-to-hire metrics. 

Questions to Ask FMCG & Food Industry Recruitment Specialists

When speaking with drinks, FMCG, and food industry recruitment specialists, ask about sector networks, candidate pools, and DE&I best practices. A trusted partner will proactively share insights on market trends and diversity strategies.

 

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Our Specialist Recruitment Sectors

Why Partner With Advocate Group?

How Our Sector Networks Speed Hires

Our deep relationships in consumer product, FMCG, and CPG sectors give clients early access to hard-to-find talent, for speed hires without compromising quality.

Why DE&I Boosts Retention

Diverse teams outperform. We embed DE&I at every stage — from candidate sourcing to onboarding — to enhance engagement and reduce turnover.

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FAQs

FAQs

Q: What sectors does Advocate Group cover?
A: We cover FMCG, food & drink, CPG, beauty & cosmetics, fashion, homeware and toys & games recruitment.

Q: How do I engage Advocate Group’s services?
A: Complete our contact form or call us to discuss your hiring needs; we tailor solutions to your sector.

Q: What sets Advocate Group apart?
A: Deep sector expertise, DE&I best practices and a proprietary talent insights platform drive our success.

Q: How long does recruitment take?
A: Typical time-to-hire is 28 days, varying by role complexity.

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What Our Partners Say About Advocate Group

“I honestly don't know where to start when speaking about Advocate Group and their consultants. They work diligently to get to know you and your business and once they do that's it, recruitment made easy. They will only bring to the table candidates who fit the profile, and trust me when I say that three candidates maximum are only ever needed. I have been known to recruit on the first candidate shown! Besides all of this, their lovely demeanour lets you know you are in good hands. Regular contact, honest feedback, and a true passion for what they do. It is very hard to find recruiters now of this calibre. I cannot recommend Advocate Group highly enough.”

Monster Energy

Director of HR Systems & Insights
“I found Advocate Group to be extremely proactive and helpful through the whole recruitment process. They always ensured a full brief was taken and were able to provide us with a great shortlist. Plus, they were able to keep the process moving while I was away on annual leave and built strong engagement with the stakeholders through their approach. I would definitely recommend Advocate Group to anyone looking for a strong, collaborative, and consultative recruitment partner that is willing to go the extra mile to help.”

Evian

Senior Talent Acquisition Specialist
“I can’t recommend Advocate Group highly enough! The team have amazing energy and passion to drive agendas and find the right people. They’re super enthusiastic, efficient and fast. I absolutely loved their approach to work, and it was probably my best experience working with a recruitment manager so far!”

Henkel

Head of Marketing
“Advocate Group were great during the recruitment process for a recent vacancy. Extremely professional and took the time to really understand what we were looking for. He then introduced us to some great candidates and his communication throughout the process was great. Will definitely work with him again in the future and would highly recommend.”

Grenade

National Account Manager
“I approached the Advocate Group to help support on the newly created Head of Operations role. Following a detailed briefing, they mapped out a robust recruitment plan for the position and supplied a credible shortlist within a short space of time. Throughout the interview process, the candidates were managed effectively, the process was easy to follow, and outcome was very positive."

Livekindly Collective

General Manager
“The Advocate Group are a pleasure to deal with. They really know their stuff! They are friendly, knowledgeable, helpful and above all extremely professional. The calibre of that they have sourced has been of an exceptional standard.”

Fiddes Payne

Head of HR
“The essence of this partnership is based on truly understanding our values of being a good business that makes good food with good people. Their ability to seek out high performers who will fit our culture is admirable coupled with exemplary communication. Needless to say, Advocate Group effectively delivered on their first assignment which has now led to further assignments both here in the UK and Ireland. I would definitely recommend.”

McCain

HR Business Partner
“Advocate Group are are true professionals in the Search & Selection recruitment market. They provide a focused "one-to-one" approach, ensuring that both employer and candidate are the optimum match and best cultural fit for each other. The team at Advocate demonstrate a great attention to detail and availability even during out of office hours. They are responsive, personable and very supportive. I would have no hesitation in recommending Advocate to any potential businesses seeking new talent.”

Monster Energy

Quality Director
“During a recent recruitment process, I got lucky and worked closely with Advocate Group who helped to replace a key member of my team. They were extremely professional throughout; from the moment we were introduced through to finding the right person to fit for the role. The service they provided was above and beyond what I hoped for, and I would heartily recommend them to any prospective employer entering a critical recruitment process. Thanks!”

Saucony

UK & Ireland Country Manager
“Advocate Group have been instrumental in my jobhunting success. From matching me to a job that suits my career path, to supportive interview briefings and liaising with HR, the process has been super positive and productive. Thank you so much for your help.”

William Grant & Sons

Senior Communications Manager
“To all the clients, candidate and stakeholders... Advocate are without hesitation one of the best recruitment companies that I’ve came across in my 7 years of recruitment experience as a recruiter and this time as a candidate. They are accurate, resilient, respectful, firm, and extremely hard working to give the best service and bring the good talent to their vacancies. If you are honest and clear about what you need, the team at Advocate will help you and excel at the task given.”

Schneider Electric

Senior Talent Acquisition Business Partner
“It has been a very smooth process making our first hire with Advocate Group. I’ve been really impressed with the consistent nature of all of the members of the team I’ve dealt with. I assume the processes or training help facilitate, but everyone works in the same way with a similar style, making it very easy to understand where we are at in the process, keeps us up to date consistently, and you appear to have more frequent and better quality pre and post calls with candidates versus other recruiters I have worked with previously. The portal also helps make the process very clear and easy, along with the fact that the candidates have also been on brief.”

Nuby

Head of Sales
“Finding the right recruitment partner was imperative for us as an organisation. Due to the volume and complex nature of the appointments, it was important for our partners to not only have the skillset and knowledge, but also truly understand how our business operates and the culture that we live by. We feel that Advocate Group have ticked these boxes and have consistently delivered on our behalf by providing top talent. We are looking. forward to continuing the relationship into the future!”

Wolverine Worldwide

HR Director
“Advocate Group have been a massive support to us at ACTIPH, both supporting us in finding the right talent as well as right through the process, including consistent follow-up to ensure the new hires works out. Our Advocate consultant was a lovely person to deal with and a great partner to support our business growth.”

Actiph

CEO
“I've had the pleasure of working with Advocate for over a year now and I appreciate their continued commitment to finding the right talent for our business. My consultant is very informed about the FMCG industry and always offers the right insights to help us make better decisions regarding talent. I look forward to continuing our work together!”

Sodastream

HR Business Partner
What Our Partners SayAbout Advocate Group

FMCG & Consumer Sectors We Cover

FMCG Recruitment

FMCG Recruitment

Our FMCG recruitment team strategically sources top-tier talent in sales, marketing, and supply chain for fast-moving consumer goods companies through unparalleled industry insight and tailored service.
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Food Recruitment

Food Recruitment

Our food recruitment specialists connect businesses across the food supply chain with top talent in sales, marketing, production, quality assurance, procurement, and operations through industry expertise and personalised service.
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Drinks Recruitment

Drinks Recruitment

Our drinks recruitment specialists connect beverage producers and distributors with top talent in brewing, packaging, sales, marketing, and distribution through deep industry insight and personalised service.
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Health & Wellbeing Recruitment

Health & Wellbeing Recruitment

Our health and wellbeing recruitment experts source and place leading professionals across branded health and wellbeing products by leveraging sector-specific expertise and tailored hiring solutions.
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Beauty & Cosmetics

Beauty & Cosmetics Recruitment

Our beauty and cosmetics recruitment team specialises in sourcing skilled professionals in product development, marketing, sales, and retail operations using in-depth industry knowledge and customised service.
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CPG Recruitment

CPG Recruitment

Our CPG recruitment specialists identify and secure top-tier talent in product management, logistics, sales, and brand marketing for consumer packaged goods companies through expert insight and bespoke recruitment strategies.
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Fashion Recruitment

Fashion Recruitment

Our fashion recruitment experts match marketing, sales, e-commerce, and supply chain talent with leading brands via a personalised approach and extensive industry network to drive your business forward.
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Homeware Recruitment

Homeware Recruitment

Our homeware recruitment specialists source top candidates in marketing, product design, sourcing, and sales for home goods brands by leveraging deep sector knowledge and customised recruitment strategies.
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Toys & Games Recruitment

Toys & Games Recruitment

Our toys and games recruitment team connects manufacturers and retailers with talented professionals in design, development, sales, and marketing through tailored solutions grounded in industry expertise.
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The Latest Jobs in FMCG & Consumer Products

Current FMCG & Consumer Product Job Listings

All Jobs

Supply Chain Coordinator

Sutton Coldfield, Midlands
Competitive Salary and Benefits
An exciting opportunity has arisen for a highly organised and detail-driven Supply Chain Co-ordinator to join a fast-growing and well-established drinks distribution business operating across the UK retail market. Our client works with a wide portfolio of premium producers, supplying hundreds of SKUs to major supermarkets and retailers nationwide. With a reputation for operational excellence and strong partnerships across the drinks industry, they are now looking for a proactive individual to support the smooth flow of stock between suppliers, logistics partners and customers.

Senior National Account Manager

Tyne and Wear, London
£55k - 60k per year
Senior National Account Manager - Grocery & Retail 📍 Tyne & Wear (Hybrid) About the Business Our client is a well-established, family-owned international consumer goods business that has been developing innovative products for families for over 50 years. The UK division was launched in the late 2000s and has since grown into one of the company's largest global markets, operating as a standalone business with its own commercial and operational teams. Over the past decade, the UK business has experienced consistent growth, driven by strong retail partnerships, continued product innovation, and expansion across grocery, retail and direct-to-consumer channels. With ambitious plans to double revenue growth in the next 3-5 years, the business is now looking to strengthen its commercial team with the appointment of a Senior National Account Manager to help drive the next stage of development. ________________________________________ The Role We are currently partnering with a growing consumer goods business to recruit a Senior National Account Manager to take ownership of the Tesco account and play a key role in delivering the company's commercial growth strategy. This position will have full ownership of the Tesco relationship, while also leading and developing a small commercial team, managing both a National Account Manager and a National Account Executive. Working closely with the Commercial Director and wider commercial team, the successful candidate will help shape account strategy, identify new growth opportunities and maximise the brand's presence across key retail partners. The role will also offer a high level of commercial autonomy, including the opportunity to reinvest any incremental margin gained within the Tesco account into further growth initiatives, such as promotional activity, distribution expansion and new product development. ________________________________________ Key Responsibilities - Full ownership of the Tesco account, managing the commercial relationship and delivering against sales and profit targets - Developing and executing Joint Business Plans to drive distribution, range expansion and category growth - Leading commercial negotiations, including pricing, promotional strategy and annual trading agreements - Managing P&L performance, trade investment and promotional spend to maximise ROI - Identifying opportunities to win market share through distribution gains, NPD launches and category development - Working cross-functionally with category, insights, marketing and supply chain teams to deliver customer plans effectively - Developing data-driven sales strategies, using insights and performance analysis to optimise trading plans - Leading and developing junior team members, supporting the progression of a National Account Manager and National Account Executive ________________________________________ The Person Our client is looking for a commercially driven individual who thrives in a fast-paced FMCG environment and enjoys building strong customer partnerships. You will likely already be operating as a National Account Manager and be seeking an opportunity to step into a broader, people-management role within a growing business. You will bring: - Strong experience managing national retail accounts within FMCG or consumer goods - Proven experience delivering Joint Business Plans and commercial negotiations with major retailers - Strong commercial acumen with experience managing P&L, trade investment and promotional planning - Excellent relationship-building skills with the ability to influence internal and external stakeholders - A proactive, solutions-focused mindset with a passion for driving growth

Regional Account Manager - South East

Chelmsford, Essex
Market related
Are you an experienced sales professional with a passion for the drinks industry? Do you have a proven track record in acquiring new business and managing relationships within the On-Trade market? A leading cider company is looking for a driven and ambitious Regional Account Manager to expand their presence in pubs and wholesalers while continuing to grow existing accounts 🍺🍏 This is an exciting opportunity to join a dynamic and innovative company that combines commercial success with a genuine passion for the drinks industry.

Food Technologist

London, London
£35k - 40k per year + benefits
Our client, an exciting and rapidly growing food brand, is looking for a Food Technologist to join their team in London. This is a fantastic opportunity for a passionate food professional to join a dynamic business that is committed to delivering high-quality products and building strong supplier and customer relationships. The successful candidate will support the technical function, ensuring product quality, safety, and compliance across both branded and own-label ranges. Reporting to the Technical Manager, this role will involve working closely with suppliers, customers, and internal teams in a fast-paced environment.

Commercial Insights Manager

Uxbridge, Greater London
£50k - 55k per year
Can you turn complex commercial data into a compelling story that influences senior leaders' decisions? Are you ready to shape how a fast-moving EMEA business understands its performance - and where it goes next? We're looking for a Commercial Insights Manager to lead and elevate commercial reporting across the EMEA & OSP region. This is a high-impact role at the heart of commercial strategy, responsible for turning complex data into clear, compelling insights that shape senior decision-making.

Category Manager

Wheatley, Oxfordshire
Market related
The Advocate Group is proud to be partnering with one of the world's largest and most respected wine businesses, a global powerhouse with South American heritage and a portfolio of category-leading, consumer-loved brands. They're now looking for a Category Manager to take the reins across key growth channels and drive real, incremental impact.

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