Drinks Recruitment

At Advocate Group, we’re a leading drinks recruitment agency UK offering comprehensive drinks recruitment services and deep beverage industry recruitment expertise. From RTD recruitment for ready-to-drink brands to sales and marketing talent acquisition for beer, spirits, and soft drinks, we connect clients to top-tier professionals across sales, marketing, distribution, and drink executive search mandates. For actionable advice on attracting the best, check out top-10 food & drinks talent tips.

What Is Drinks Recruitment?

Drinks Recruitment Services Explained

Drinks recruitment services span the full commercial and operational spectrum - from on-trade and off-trade sales to marketing, supply chain, and executive leadership. At Advocate Group, our specialist talent partners focus exclusively on the beverage sector, tailoring each search to your category, channel strategy, and growth ambitions.

Beverage Industry Recruitment Focus

Our beverage industry recruitment team combines sector knowledge with real-time market data. Whether you need marketing experts or supply chain leaders, Advocate Group’s targeted sourcing uncovers passive candidates and active talent alike. 

How to Recruit Top Beverage Talent?

RTD Recruitment Best Practices

RTD recruitment demands specialist insight into ready-to-drink formulations, brand positioning, and consumer trends. We vet candidates on technical expertise and cultural fit, ensuring your team benefits from proven RTD cocktails talent. 

What Services Do Drinks Recruitment Agencies Offer?

Commercial Sales & Marketing Recruitment for Drinks Brands 

Driving category growth in a competitive market starts with commercially astute talent. At Advocate Group, we recruit high-performing sales and marketing professionals across the drinks industry - from National Account Managers and Trade Marketing Leads to Category Managers and Brand Directors. Our insight-led approach ensures every hire aligns with your channel strategy, brand positioning, and long-term commercial goals.

Drink Executive Search & Beverage Supply Chain Recruitment

Our drink executive search targets C-suite and director roles, while beverage supply chain recruitment focuses on procurement, logistics, and operations leaders. We deliver curated shortlists that meet both technical and strategic requirements. 

Why Choose Advocate Group for Drinks Talent?

Proven Beverage Network & Industry Insights

With decades of beverage recruitment experience, Advocate Group’s network spans distilleries, breweries, RTD startups, and corporate brands. We combine that reach with sector insights to advise on hiring trends and salary benchmarks. 

Specialist RTD Cocktails & Drinks Industry Recruitment 

Our specialists in RTD cocktails, spirits, beer, and soft drinks recruitment bring deep category connections. They source talent versed in innovation, consumer engagement, and regulatory compliance — giving you a competitive edge.

FAQs

Q: What is drinks recruitment?

A: Drinks recruitment focuses on sourcing talent across beverages -RTD, supply chain and executive roles.

Q: How to recruit top beverage talent?

A: Use targeted sector networks, technical assessments and industry-specific sourcing channels.

Q: What services do drinks recruitment agencies offer?

A: Executive search, search & selection, project staffing, contract hires, and market intelligence.

Q: Which sectors do you cover?

A: RTD cocktails, coffee, alcoholic and non-alcoholic beverages, and distribution.

Did you know, we are also experts in Beauty & Cosmetics recruitment, Consumer Packaged Goods recruitment, Drinks recruitment, Fashion recruitment, FMCG recruitment, Food recruitment, Health & Wellbeing recruitment, Homeware recruitment and Toys & Games recruitment? You can view all of our recruitment specialisms to find the team that’s best for your needs or you can browse all of our current FMCG and Retail Sector jobs.

Active jobs

National Account Manager - Spirits

England
London
ยฃ55k - 60k per year
Ready to bring your Off-Trade experience into a smaller, fast-growing drinks business where you can make a genuine impact? This is a commercially driven drinks business operating at scale across the UK off-trade. Working closely with multiple producer partners, the business plays a key role in bringing drinks ranges to market, supporting customers with ranging, forecasting and supply, and ensuring consistent delivery into retail. Fast-paced, collaborative and detail-led, the culture suits people who enjoy getting under the bonnet of how retail actually works. They're now looking for a National Account Manager to help scale this exciting part of the portfolio.

Commercial Director

London
Greater London
Market related
Rare opportunity to join a well-funded, early-stage functional drinks business ahead of its UK launch and take ownership of building the commercial operation from the ground up. With the product developed, tested and launch planned for Q1 2027, the business is now looking for an exceptional Commercial Director to define the UK go-to-market strategy, secure initial distribution and build the commercial team as the brand scales.

Business Development Manager

West Midlands
West Midlands
Market related
Are you an experienced Sales professional with a passion for the drinks industry? Do you have a proven track record in acquiring new business and developing strong customer relationships within the On Trade market? If you're looking for an opportunity to join an exciting, independent cider business with a strong heritage and ambitious growth plans, we want to hear from you! ๐ŸŽ We are currently representing an independent and authentic British cider producer with a real passion for quality, provenance and sustainability. With strong roots in the English countryside, the business produces a range of traditionally crafted ciders using 100% fresh-pressed English cider apples sourced from local orchards. We are looking for a Business Development Manager to drive growth across the region, with a key focus on winning new business, increasing distribution and developing long-term relationships with existing customers across the On Trade. This is an exciting opportunity for a commercially driven salesperson who enjoys being out in the market, identifying opportunities and turning relationships into tangible sales growth.

Account Executive

London
London
ยฃ35k per year + Bonus
We're proud to be exclusively partnering with a leading FMCG business on a key hire within its Commercial division. With a strong portfolio of well-known drinks brands across retail, foodservice, hospitality, and wholesale, this is an exciting opportunity to join a growing and established business. This is a highly developmental commercial role, supporting the National Team across the Grocery and wholesale customer portfolio. If you're commercially curious, organised, confident, and looking to build your commercial experience with a view to progressing into National Account Executive, we'd love to hear from you.

Brand Manager - 12 Month FTC

Manchester
Merseyside
Market related
Ready to take ownership of a high-profile brand and help shape its next stage of growth? The Advocate Group are proud to be partnered with a leading soft drinks business, home to a portfolio of much-loved brands with a strong heritage and ambitious plans for the future. We're looking for a Brand Manager on a 12 Month FTC to take the lead on a key portfolio, shaping brand strategy, driving impactful marketing activity and bringing exciting innovation to market. This is a fantastic opportunity for a hands-on marketer to make a real impact across a high-profile brand and play a key role in its continued growth.

Senior National Account Manager

London
Greater London
ยฃ60k - 65k per year + Bonus + Car Allowance
I'm working with one of the UK's leading functional soft drinks brands to recruit a Senior National Account Manager into their Grocery team. This is a challenger brand in proper growth mode. The UK team is still small, but the brand has serious backing, strong investment, and a clear plan to go after the market properly. Globally the business is around ยฃ150m NSR, and the UK/Europe is now in investment mode with the "gloves off" to go and win.

Senior Trade Marketing Manager

Uxbridge
London
Market related
Ready to shape the future strategy of Trade Marketing for one of the world's most recognised drink brands? The Advocate Group is proud to be partnering with a global leader within the drinks industry in their search for a Senior Trade Marketing Manager. Sitting within the wider Commercial Strategy & Development division, this person will be responsible for defining the retail execution strategy across the EMEA&O region. Leading a high-performing team, you'll shape the long-term Trade Marketing vision, influence how their portfolio is brought to life across diverse retail environments and international markets, and partner with senior stakeholders to accelerate commercial growth through best-in-class retail execution.

Commercial Insights Manager

Oxfordshire
Oxfordshire
Market related
Commercial Insights Manager | 6-Month FTC Are you a commercially minded Insights professional who knows how to turn market and customer data into clear, engaging and actionable reporting? The Advocate Group is proud to be partnering with a global leader in the wine industry, home to a portfolio of internationally renowned brands enjoyed by millions of consumers worldwide. The business is looking for a Commercial Insights Manager to join the team on a 6-month FTC.

News Hub

Filtered by: Candidate Advice
View All
August 07, 2026

What Does a Head of Sales in FMCG Actually Do

Head of Sales in FMCG owns revenue, margin and retailer relationships across grocery, discounter, convenience and foodservice. Full career guide inside.
February 16, 2026

Commercial Director Recruitment London: Sourcing Leaders in Park Royalโ€™s FMCG Ecosystem

Hire a Commercial Director with proven FMCG experience. We recruit revenue leaders from London's Park Royal and Greencore ecosystem to drive your growth.
February 16, 2026

Commercial Director Recruitment Manchester: Sourcing FMCG Leaders in Trafford Park & Media City

Hire a Commercial Director with proven FMCG experience. We recruit revenue leaders from Manchester's Trafford Park and MediaCityUK to drive your commercial growth.