FMCG Recruitment

Advocate Group is the UK’s leading FMCG recruitment agency UK, providing specialist FMCG recruitment services and consumer goods recruitment expertise. We support brands across consumer products, CPG, and food & drink sectors with end-to-end solutions - from global FMCG talent acquisition to supply chain hires. With 96% placement retention and over 20 years of consumer product recruitment experience, our network delivers fast, high-quality placements. 

FMCG recruitment is the process of sourcing and placing professionals in high-turnover consumer goods roles — from supply chain to C-suite - ensuring you build teams that drive growth. For insight into the sustainability pressures shaping today’s FMCG market, read the truth about FMCG sustainability.

What Is FMCG Recruitment?

Consumer Goods Recruitment Defined

Consumer goods recruitment covers roles across product development, marketing, sales, and operations within fast-moving consumer goods. Advocate Group’s FMCG recruitment services UK connect you to candidates who understand category dynamics, consumer behaviour, and regulatory standards. 

Global FMCG Talent Acquisition Explained

Our global FMCG talent acquisition harnesses international networks and data-driven insights. We map markets, benchmark salaries, and engage passive talent to deliver diverse shortlists for roles spanning local brand managers to global commercial directors. 

How to Choose an FMCG Recruitment Agency?

Evaluating FMCG Recruitment Services & Expertise

When evaluating FMCG recruitment services, look for proven placements, transparent processes, and niche sector knowledge. Advocate Group’s market-leading track record in CPG recruitment services and food & drink recruitment demonstrates our ability to fill specialist roles quickly. 

Key Questions for FMCG Recruitment Agency UK Partners

Ask potential partners about their global reach, talent pipelining, and DE&I practices. Enquire how they source supply chain professionals and executive leaders, and whether they provide post-hire support to ensure retention. 

What Roles Are Included in FMCG Recruitment?

Food & Drink Recruitment Specialists

Our food & drink recruitment specialists cover the full commercial lifecycle - from Sales, Marketing, and eCommerce to Category, Supply Chain, and Revenue Growth. We also place experts in Operations, Technical/NPD, HR, Finance, Legal, and IT. Leveraging deep sector insight and specialist networks, leveraging sector networks to uncover hard-to-find talent. 

FMCG Supply Chain & CPG Executive Search

From procurement planners to board-level CPG executive search, Advocate Group sources supply chain professionals and senior leaders who optimise operations and drive strategic growth. 

Why Choose Advocate Group for FMCG Recruitment?

Proven FMCG Recruitment Agency UK Track Record

We deliver people-first, commercially focused recruitment across the FMCG landscape - with a 96% first-year retention rate and long-standing partnerships with industry leaders. Our reputation is built on strategic hiring decisions, market insight, and measurable impact for every client we support. 

Consumer Products & CPG Recruitment Services Focus

Our consumer products recruitment services and CPG expertise ensure every placement aligns with your culture and commercial goals, delivering both speed and quality. 

FAQs

Q: What is FMCG recruitment?

A: FMCG recruitment focuses on sourcing and placing professionals in fast-moving consumer goods roles, from operations to executive leadership.

Q: How to choose an FMCG recruitment agency?

A: Look for deep sector expertise, proven placements, market insights, and DE&I practices.

Q: What roles are included in FMCG recruitment?

A: Product development, supply chain, sales, marketing, and C-suite positions in consumer goods companies.

Q: How long does an FMCG search take?

A: Typically four weeks, depending on role level and market conditions.

Did you know, we are also experts in Beauty & Cosmetics recruitment, Consumer Packaged Goods recruitment, Drinks recruitment, Fashion recruitment, FMCG recruitment, Food recruitment, Health & Wellbeing recruitment, Homeware recruitment and Toys & Games recruitment? You can view all of our recruitment specialisms to find the team that’s best for your needs or you can browse all of our current FMCG and Retail Sector jobs.

Active jobs

Field Sales Executive

Hull
North Yorkshire
£25k - 28k per year
Would you like to join the most recognisable and fastest-growing brands within the FMCG sector as they continue to invest heavily across the UK convenience channel? As the Field Sales Executive, you will take full ownership of your territory, managing your area like your own business while driving sales growth, increasing brand visibility, and delivering strong in-store execution across independent retail accounts. The Role: - Managing your territory with full ownership and accountability - Building strong relationships with independent convenience retailers - Increasing product distribution, visibility, availability, and rate of sale - Negotiating additional space and securing impactful in-store execution - Delivering eye-catching displays, POS, and promotional activations - Identifying growth opportunities within existing and new accounts - Supporting new product launches and promotional campaigns - Monitoring competitor activity and feeding back market insights - Working towards clear KPIs and commercial sales targets About You: - You may already have FMCG or field sales experience and be looking for a bigger brand with greater autonomy - You could come from a retail, convenience, hospitality, brand activation, or customer-facing background and be looking to transition into field sales - You are energetic, highly motivated, and thrive in a fast-paced environment - You are commercially minded with a naturally competitive attitude - You are confident building relationships and influencing customers - You are comfortable working independently and managing your own territory - You are resilient, proactive, and solution-focused - You enjoy being out in the field and creating visible results in-store If the role and responsibilities sound like a good fit for you, then I'd love to speak to you! Find out more about our available opportunities or how we can help you further your career - contact us today. Email: Shelley.burnand@advocate-group.co.uk Phone: 07537163606 We look forward to your application for this exciting opportunity. The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

National Account Manager - Boots

London
London
£55k - 60k per year
We're partnering with a globally recognised consumer brand who as part of continued growth, are seeking an experienced National Account Manager to take ownership of one of its most strategically important retail partnerships. This is a highly visible role with genuine influence across sales, marketing, finance, eCommerce and category teams, offering significant exposure and a clear pathway for progression. You'll be responsible for delivering commercial growth across a major UK retail account (Boots).

National Account Manager

Newcastle upon Tyne
Tyne and Wear
£35k - 40k per year
Would you like to join a fast-growing FMCG brand with a strong presence across major UK grocery retailers? Privately owned and generating millions in turnover, the business is currently ranked #3 in its category and has clear ambitions to double in size. With established relationships across key accounts, the business is focused on expanding distribution, strengthening retailer partnerships, and driving category growth through a highly commercial and collaborative approach. As the National Account Manager, you will play a key role in supporting and delivering these growth plans across core retail accounts. The Role: Take ownership of a portfolio of national retail accounts, driving profitable growth and delivering against sales, margin, and commercial objectives. Manage account performance across revenue, profitability, promotional investment, and forecasting, ensuring business targets are consistently achieved. Build and maintain strong relationships with key stakeholders across customer organisations, including buying, category, supply chain, marketing, and finance teams. Protect and grow product distribution by identifying opportunities and presenting compelling, insight-led category recommendations. Develop and execute promotional plans that drive both volume and value growth, using performance data and post-campaign analysis to continuously improve results. Lead the successful launch of new products, creating tailored activation plans that maximise visibility, distribution, and customer engagement. Partner with internal marketing and eCommerce teams to deliver a seamless omnichannel experience across both physical and digital retail environments. Develop a deep understanding of retailer objectives, category performance, and market dynamics to identify opportunities for mutual growth. About You: Previous experience within a National Accounts, Commercial, or Category role, such as NAE, JNAM, Buying Assistant, or a similar customer-facing position. A strong understanding of the FMCG or consumer goods landscape and how major retail accounts operate. Confident building and delivering engaging retailer presentations that combine data, insight, and commercial recommendations. Comfortable analysing data from multiple sources to identify trends, opportunities, and areas for improvement. Experience using market, retailer, or category data platforms such as Nielsen, Kantar, retailer portals, or similar tools. Commercially minded, with the ability to turn insight into practical actions that deliver measurable results. Strong relationship-building skills with the confidence to influence both internal and external stakeholders. Highly organised, with the ability to manage multiple priorities and deadlines in a fast-paced environment. A proactive, solutions-focused individual with a positive attitude and a desire to continuously learn and develop. Passionate about driving growth, delivering results and building long-term partnerships with customers. If the role and responsibilities sound like a good fit for you, then I'd love to speak to you! Find out more about our available opportunities or how we can help you further your career - contact us today. Email: Shelley.burnand@advocate-group.co.uk Phone: 07537163606 We look forward to your application for this exciting opportunity. The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

Demand Planner

Uxbridge
London
Market related
⚡ Unleash Your Potential with Monster Energy Are you ready to step into a fast-paced, high-energy environment where your impact is felt across an entire region? At Monster Energy, we don't just follow trends we create them. Since launching in 2002, we've grown into one of the world's leading energy drink brands, now sold in over 140 countries. Across EMEA, we're powering millions of consumers every day and we're just getting started. Now, we're looking for a Demand Planner to join our EMEA Operations team in Uxbridge and play a key role in driving forecast accuracy, product availability, and operational excellence across the region. 🚀 The Role As Demand Planner, you'll sit at the heart of our supply chain owning demand forecasting across EMEA and working cross-functionally with commercial, supply planning, customer service, and NPD teams. You'll ensure that our demand signals are accurate, actionable, and fully aligned with business needs keeping Monster stocked, moving, and winning in the market.

Field Sales Executive

Newcastle
Northumberland
£28k per year
Would you like to join the most recognisable and fastest-growing brands within the FMCG sector as they continue to invest heavily across the UK convenience channel? As the Field Sales Executive, you will take full ownership of your territory, managing your area like your own business while driving sales growth, increasing brand visibility, and delivering strong in-store execution across independent retail accounts. The Role: - Managing your territory with full ownership and accountability - Building strong relationships with independent convenience retailers - Increasing product distribution, visibility, availability, and rate of sale - Negotiating additional space and securing impactful in-store execution - Delivering eye-catching displays, POS, and promotional activations - Identifying growth opportunities within existing and new accounts - Supporting new product launches and promotional campaigns - Monitoring competitor activity and feeding back market insights - Working towards clear KPIs and commercial sales targets About You: - You may already have FMCG or field sales experience and be looking for a bigger brand with greater autonomy - You could come from a retail, convenience, hospitality, brand activation, or customer-facing background and be looking to transition into field sales - You are energetic, highly motivated, and thrive in a fast-paced environment - You are commercially minded with a naturally competitive attitude - You are confident building relationships and influencing customers - You are comfortable working independently and managing your own territory - You are resilient, proactive, and solution-focused - You enjoy being out in the field and creating visible results in-store If the role and responsibilities sound like a good fit for you, then I'd love to speak to you! Find out more about our available opportunities or how we can help you further your career - contact us today. Email: Shelley.burnand@advocate-group.co.uk Phone: 07537163606 We look forward to your application for this exciting opportunity. The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

Trade Development Manager

Stockport
Greater Manchester
Market related
Own the territory. Win the space. Bleed Green. The Advocate Group are proud to be exclusively partnering with Monster Energy as the brand continues its next wave of explosive growth across the UK. This isn't a "visit store and take an order" role. This is about impact. You'll take your patch and turn it into a Monster stronghold, driving range, space, availability, visibility and activation across East Anglia Convenience Channel. You'll be the person who makes the brand unmissable on your territory.

Reward Specialist

Greenford
Greater London
£55k - 72k per year
Join a global, fast-moving consumer business known for creating iconic products enjoyed by millions. With a strong focus on people, culture, and innovation, this organisation values collaboration, employee wellbeing, and creating a rewarding experience for its teams. As the Reward Specialist, you'll be part of an environment where your expertise can make a real impact across the UK & Ireland. The Role: - Administering UK & Ireland benefits programmes, including pensions, medical insurance, risk benefits, and wellbeing initiatives - Managing benefits renewals and vendor relationships to ensure competitive, well-aligned offerings - Supporting budgeting, forecasting, invoicing, and purchase order processes - Monitoring and analysing benefits spend and reward data, providing clear insights for decision-making - Acting as a key contact for employee benefits queries and ensuring clear communication across the organisation - Supporting key initiatives such as pay transparency, DEI programs, and gender pay gap reporting - Contributing to process improvements and digitalisation of reward systems, such as SuccessFactors - Supporting salary review processes, job evaluations, and broader compensation & benefits projects About You: - Proven experience in UK & Ireland Compensation & Benefits, particularly benefits administration, analysis, and cost management - Strong analytical skills with advanced Excel capability and the ability to interpret complex data - Experience with budgeting, cost tracking, and invoice management - Excellent organisation skills, able to manage multiple priorities with attention to detail - Confident communicator able to work with stakeholders across HR, Finance, Payroll, and external partners - Collaborative and proactive, with a structured approach to tasks - Experience with HR systems such as SuccessFactors and knowledge of salary review or job evaluation processes is advantageous If the role and responsibilities sound like a good fit for you, then I'd love to speak to you! Find out more about our available opportunities or how we can help you further your career - contact us today. Email: Shelley.burnand@advocate-group.co.uk Phone: 07537163606 We look forward to your application for this exciting opportunity. The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

National Account Executive

Newcastle upon Tyne
Tyne and Wear
£30k - 35k per year
Would you like to join a fast-growing FMCG brand with a strong presence across major UK grocery retailers? Privately owned and generating millions in turnover, the business is currently ranked #3 in its category and has clear ambitions to double in size. With established relationships across key accounts, the business is focused on expanding distribution, strengthening retailer partnerships, and driving category growth through a highly commercial and collaborative approach. As the National Account Executive, you will play a key role in supporting and delivering these growth plans across core retail accounts. The Role: Support the National Account Manager with the management of major retail accounts across grocery and high street Work closely with National Account Managers and report directly to the Senior Account Manager Support the development and execution of promotional and POS strategies Identify opportunities to increase distribution and expand product listings Analyse sales performance and provide insights to support commercial decisions Play a key role in identifying and supporting new business development opportunities About You: Experience in an B2C sales role Exposure to supporting retail accounts Strong commercial awareness and understanding of category growth strategies Confident working with data and drawing actionable insights Excellent communication and relationship-building skills Ambitious, proactive, and keen to develop a long-term career in sales If the role and responsibilities sound like a good fit for you, then I'd love to speak to you! Find out more about our available opportunities or how we can help you further your career - contact us today. Email: Shelley.burnand@advocate-group.co.uk Phone: 07537163606 We look forward to your application for this exciting opportunity. The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

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